Companies

Alphabet's Google and NORAD Team Up to Track Santa's Christmas Eve Flight Live

Published December 24, 2023

The magic of Christmas comes to life as children and enthusiasts around the globe can now follow the jolly journey of Santa Claus through a live tracking service. This festive ritual is made possible by two major entities: the North American Aerospace Defense Command (NORAD), which has been tracking Santa since 1955, and Alphabet Inc.'s Google GOOG, which entered the tradition over a decade ago. As the 2023 Christmas Eve commences, the anticipation builds to trace Santa's sleigh from the North Pole as he begins his gift distribution marathon.

Tracking Santa - A Festive Collaboration

Launching from the International Date Line, Santa's voyage is meticulously monitored. NORAD deploys its sophisticated satellite and radar technology to ensure Santa's safety and to update millions of eager followers on his position in real-time. Alphabet's GOOG, always pushing the envelope with innovative technology, complements this with interactive features and games that bring the seasonal spirit to households worldwide. Engaging and educational, this experience is an intersection where technology meets tradition.

Alphabet Inc.: The Power Behind the Santa Tracker

Behind this beloved event is Alphabet Inc. GOOG, the American multinational conglomerate that stands as parent company for Google and its subsidiaries. Established in 2015, Alphabet is recognized as one of the supremely influential tech companies globally, paralleling its revenue and market value. As Santa soars through the skies, Alphabet ensures that onlookers are connected through real-time updates, festive content, and enchanting animations, all of which are accessible with just a few clicks.

Investment Perspective

While Santa's journey captivates audiences, it also underscores Alphabet Inc.'s capability in managing large-scale, live digital events. For investors tracking GOOG, this annual event reflects the company's continual innovation and engagement strategies that may influence its standing in the market. As families worldwide unite to witness this wholesome event, they simultaneously engage with an ecosystem backed by one of today's leading technological powerhouses.

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