Bridgeline Digital and Xngage Release Advanced Search Connector for Optimizely Platform

In a significant development for digital commerce solutions, Bridgeline Digital, Inc. BLIN, a prominent provider of marketing technology software, has joined forces with Xngage, a top digital eCommerce services firm. Together, they have announced the deployment of the Xngage Connector for Bridgeline's HawkSearch AI software within the Optimizely platform. This collaboration signifies a strategic effort to enhance the search capabilities on the Optimizely platform, offering users a more powerful and efficient means to drive conversions and improve the customer experience.

Integration Advantages

The integration of the Xngage Connector and HawkSearch is poised to leverage artificial intelligence to deliver dynamic search functionality. With HawkSearch's AI capabilities, the search engine can present relevant and personalized results, enhancing the user journey across Optimizely's digital experience platform. This synergy is expected to offer a competitive edge to online retailers utilizing the platform, helping them to better understand customer intent and provide tailored search results. BLIN and Xngage's initiative underscores their commitment to propelling digital commerce forward through innovation.

Corporate Synergy and Market Potential

Bridgeline Digital, Inc. BLIN, operates within the United States as a digital engagement company, crafting solutions that drive web traffic and conversion rates. By joining with Xngage, BLIN is bolstering its product offering, providing a comprehensive search solution for eCommerce businesses. This partnership is reflective of the growing demand for sophisticated, AI-driven tools in the digital marketplace and positions BLIN to capitalize on this trend. As companies continue to look for advanced solutions to meet consumer expectations online, Bridgeline and Xngage's collaborative effort could set a new standard for the eCommerce industry.

Bridgeline, Xngage, Optimizely