FinTech

PROG Holdings Partners with Infosys to Elevate Customer Experience with AI and Enhance Operational Efficiency

Published March 1, 2024

In a strategic move to transform customer experiences and optimize operational processes through innovative technology, PROG Holdings, Inc. PRG, an omnichannel provider of leasing and purchasing solutions, has joined forces with global digital services giant Infosys Limited INFY. This collaboration is aimed at integrating artificial intelligence (AI) into the customer journey, providing smarter, more seamless interactions, and spearheading intelligent automation within operational workflows.

Enhancing Customer Interactions with AI

The partnership utilizes the advanced capabilities of AI to redefine how customers engage with PRG's services. By tapping into INFY's expansive expertise in next-generation digital consultations and services, PRG seeks to offer its underserved and credit-distressed clientele a personalized and more accessible leasing and purchasing experience. This initiative is expected to significantly improve customer satisfaction and retention rates.

Streamlining Operations through Intelligent Automation

Simultaneously, the alliance focuses on injecting intelligent automation into PRG's day-to-day operations. The goal is to achieve greater operational efficiency and agility, which can lead to cost savings and an enhanced ability to respond to market demands. INFY, with its global outreach and experience in technology and outsourcing services, provides the technical backbone to propel PRG's operations into a new era of digital sophistication.

The Strategic Importance to Both Companies

The collaboration represents a milestone for both PRG and INFY. Headquartered in Draper, Utah, PRG extends its commitment to leveraging technology to better serve its customers, while Bengaluru-headquartered INFY continues to cement its role as a leading provider of digital transformation solutions across North America, Europe, India, and internationally. This strategic partnership not only underscores the shared values of innovation and customer-centricity but also reinforces the position of both companies in the global market.

collaboration, AI, automation