Stocks

Stock-Split Watch: Microsoft and ServiceNow Poised for Potential Splits

Published September 18, 2024

In the dynamic realm of the stock market, stock splits are strategic moves that can sometimes indicate a company's growth and investor-friendly policies. Among the burgeoning sectors of technology, Artificial Intelligence (AI) stands out as a rapidly expanding frontier. Two prominent AI giants, MSFT and NOW, appear to be gearing up for a significant corporate action—stock splits—an event that would be a first for NOW.

The Signals of a Stock Split

A stock split occurs when a company decides to divide its existing shares into multiple new shares, usually to make the stock more affordable for investors and increase liquidity. Although it does not affect the company's overall market capitalization, it often reflects positively on investor sentiment and can lead to increased trading activity. Companies such as MSFT, with its vast array of products and services, alongside NOW, known for its innovative digital workflow solutions, stand out for their performance and the resultant hefty stock price tags that accompany their success.

The Implication of Stock Splits for Investors

For investors, a stock split from companies like MSFT or NOW can present new opportunities. MSFT, a behemoth in the software industry and a key player in AI, boasts a diverse ecosystem that includes the widely used Microsoft Windows operating systems, pivotal office tools like Microsoft Office, and leading web browsers. It's also behind the Xbox gaming consoles and the Surface line of personal computers. NOW, on the other hand, brings to the table an impressive cloud computing platform that enhances enterprise operations. A stock split from either of these technology leaders is likely to be celebrated by the market and could provide affordable entry points for shareholders.

Microsoft, ServiceNow, StockSplit